Advertising Analytics

  • Client: Media Brix
  • What we did: Data Analytics, Web App
  • Site link: Media Brix

Challenge

A rapidly expanding social and mobile advertising company needed a platform for managing their analytics.

Project Goals

  • Create a lightweight metric collection service
  • Integration points with existing systems
  • Documentation for turnover and self-management

Our Solution

Working closley with their internal resources to understand their needs we were able to build a solution that was flexible enough to gather metrics not initially in spec as well as scalable enough to handle capacity that far exceeded the original estimates with very little additional work. We provided documentation and support so that their internal resources could take over future customization and maintenance.

Results

After the foundation was laid, the Client was able to utilize internal resources to further integrate the platform into their internal systems.

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